Post Purchase Upsells

Create targeted offers that show after checkout, before the Thank You page.

If a customer accepts the offer, the product is added to the order and payment is processed automatically. If they decline, they continue to the Thank You page.

How it works

Go to Post Purchase Upsells in Order Automator to create an offer.

When a customer checks out, Order Automator checks your enabled offers against the order data.

If an offer matches the order, it can show to the customer after checkout
If multiple offers match, the most recently created matching offer is shown
If the offered product is already in the order, that offer is skipped
If the product is unavailable in Shopify, the offer is paused until the product is active again

Only 1 post-purchase offer can show after checkout. Each accepted offer adds a quantity of 1 to the order.

The offer page can show:

Product image
Product title
Product description
Optional discount
Optional variant selector
Accept and decline buttons

Example

Enable Order Automator in Shopify checkout settings

Before offers can show, Order Automator needs to be selected as your post-purchase app in Shopify.

Go to Shopify Settings > Checkout
Scroll to the Post-purchase page section
Select Order Automator
Save your checkout settings

Create an offer

Go to Post Purchase Upsells in Order Automator
Click Create new offer
Select the product you want to offer
Add your banner heading, subheading, and button text
Choose when the offer should show
Click Create offer

Each offer can include 1 product. If that product has variants, customers can choose from the available variants on the offer page.

Discount options

Discounts are optional.

You can create:

Fixed amount discounts, ex: $5 off
Percent discounts, ex: 15% off

If you add a discount, the discounted price shows on the offer and the discount is applied when the customer accepts.

Show on all orders or certain orders

You can show an offer on all orders, or create conditions to target specific orders.

Available condition types:

Customer language
Number of items
Number of line items
Order total
Product SKU
Product title
Product type
Product vendor
Shipping country code
Variant title

Examples:

Show an accessory after a customer buys a related product
Show a bundle offer when the order total is above a certain amount
Show a country-specific offer based on shipping address

If you choose Show on certain orders, create the conditions in the rule builder. You can test conditions with the Rule Tester while creating or editing the offer.

Downsell offers

You can optionally show a downsell offer if the customer declines the first offer.

Use a downsell to offer:

A different product
A lower-priced product
A larger discount

If the customer declines the first offer and the downsell product is not already in the order, the downsell offer is shown. If they accept, the downsell product is added to the order.

Analytics

The Post Purchase Upsells page includes stats so you can see how offers are performing.

You can view stats :

Total views
Total purchases
Conversion rate
Extra revenue
Performance over time
Top viewed products
Top purchased products
Recent upsell activity

Testing

After creating an offer, place a test order to go through the full customer flow:

Add products to cart that match your offer conditions
Complete checkout
Confirm the offer shows after checkout
Accept the offer and confirm the product is added to the order

You can also use the Rule Tester while creating or editing an offer to confirm whether an existing order matches the offer conditions.

Tips

Offer an add-on product that goes well with what the customer just bought
Offer a popular product with a discount
Use a downsell if you want to show a second offer after the first one is declined
Check stats after the offer has traffic, then adjust the product, discount, or conditions

Here's a guide with industry stats + more tips: Boost Revenue Automatically with Post Purchase Upsells on Shopify

Limitations

The post-purchase offer page is controlled by Shopify and only appears when an order meets Shopify's eligibility rules. Your offer will not be shown in these cases:

Payment method

Paid with a wallet or installment service: Apple Pay, Google Pay, Amazon Pay, PayPal, Klarna, Affirm, or Afterpay.
Paid with a gift card, or any method other than a credit card.
Paid through a gateway that requires CVV/CVN retention: Braintree, Payflow Pro, PayPal Payments Pro, or Eway.
✅ Shop Pay is supported and will show the offer like any normal credit-card checkout.

Order & checkout conditions

Sales channel must be Online Store (POS, draft orders, and other channels won't show it).
Order total must be $0.50 or more.
Orders with duties combined with multiple currencies are excluded.
Local delivery and local pickup orders are excluded.
Digital-only orders (no shipping address) can't have subscription products added via post-purchase.
During flash sales or extreme platform load, Shopify may delay order creation and skip the post-purchase page.

App & offer rules

Only one post-purchase app can be active per store. Order Automator must be selected under Settings → Checkout → Post-purchase page.
A customer can accept a maximum of 3 post-purchase offers per checkout.

Analytics caveats

Third-party pixels (Google Analytics, Facebook, Pinterest, Snap) report only the initial purchase value, not the post-purchase upsell.
ScriptTag-based analytics have incomplete conversion data (they only fire on the Order status page).

Troubleshooting

Offer does not show

Confirm Order Automator is selected in Shopify Settings > Checkout > Post-purchase page
Confirm the offer is enabled
Confirm the order matches your offer conditions
Confirm the offered product is active and available in Shopify
Confirm the product is not already in the order

If you need help, send us your myshopify URL or store ID, the order number, and a screenshot or description of the offer you expected to show.